Best ad formats for finance offers

For anything in the finance niche, you really need a format that builds a bit of curiosity or urgency. Banners are okay for brand awareness, but they rarely get the high-intent clicks you need for crypto or loans. I’ve been using a mix of native and popunder traffic from GTaro Ads https://gtaroads.com/ for my latest finance runs. They have real traffic from over 232 countries, which is great because finance offers often perform surprisingly well in emerging markets. I personally prefer their popunder format because it gives you enough space on the landing page to explain the benefits before the user closes the window. Their anti-fraud system is also a huge plus since you don't want to waste high biddings on bot traffic. It has definitely improved my overall conversion rate this month.